Hasbara
Tel Aviv’s Shuk Olim brings out dozens of immigrant entrepreneurs to showcase goods
“Every single booth has an oleh with a story, and they're selling their products from the small business that they opened here in Israel after their aliyah,” said Devon Conway of Nefesh B'Nefesh.
Israel needs a counter-subversion strategy - opinion
Hasbara explains, but Zionism must sell - opinion
How Israeli politicians fall into the hasbara trap - opinion
Ben-Gvir's harassment of GSF activists was wrong, and gave critics what they wanted - editorial
Since October 7, Israel has been fighting not only a military war, but also a political and diplomatic one. A government minister who repeatedly sabotages that effort is a liability.
Jewish, Arab Israeli activists launch 'Hasbara' flotilla opposing Gaza-bound Global Sumud Flotilla
“We did our own flotilla,” said Arab-Israeli activist Yoseph Haddad. "We send a clear message to all the ‘terror flotilla’ activists. You are not welcome here."
In a divided world, Israel needs a new hasbara playbook - opinion
Traditional public diplomacy is under strain as polarization reshapes how Israel is understood abroad.
Boaz Bismuth, it’s time to redesign Israel’s overall public diplomacy structure - opinion
A historic budget shift has been made, but without structural reform that includes domestic considerations and not just the international priorities, Israel’s narrative war will remain fragmented.
Israel’s shift from seeking approval to shaping global narrative - opinion
It took the international responses to the October 7 massacre and the vicious antisemitism, the horrors, and the deaths for Israel to mature.
From a viral barista to the Oscars: Israel is winning the PR war but can't stop now - opinion
A viral barista, a pro-Palestinian Oscar film defeated, and rising US polls: Israel's image is improving, but loose talk from Israeli ministers could undo it all.
A time to act: When citizens must become strategic communicators - opinion
Jews do not control the narrative. Like every other community, they participate in it.
No plan, director, or strategy: Israel's hasbara breakdown and how it can be saved - analysis
The collapse of Israel’s public diplomacy is now a national security threat – but it can still be fixed.
Jodi Samuels’s journey: Aliyah, advocacy, and community
Samuels reflects on her aliyah and advocacy journey: 'I wanted two things in my life: to live in Israel and to have an open home.'
Is Israel prepared for the antisemitic fallout of a US‑Iran war? - opinion
A geopolitical earthquake abroad could trigger a social and political antisemitic tsunami at home.