Haircare
L'Oréal Paris launches a new hair care series for thin and fragile hair
Elvive's new Growth Booster series offers a care routine based on Aminexil, Niacinamide, and Ginger, with shampoo, conditioner, and scalp serum.
Brand news: Who landed from Brazil and a 360-degree fashion experience
Supplements for strengthening and restoring hair and facial skin
Hollywood’s most talked-about star, Sydney Sweeney, to front Kérastase launch
What causes hair loss and how is it linked to stress?
Before considering a hair transplant: Technologies and treatments to prevent hair loss
Goodbye, crazy hair: Your ultimate guide to fighting static electricity
From the science behind flyaway strands to Dyson’s latest solutions—everything you need to know about winter’s most annoying hair issue, plus the technology that can save your look.
Winter hair survival: Secrets to healthy, shiny hair despite the dry season
Ilan Margalit, L'Oréal Professionnel ambassador, shares essential tips to keep hair healthy, soft, and glossy throughout the cold, dry winter.
Is Remington's new VIRTUALLY INDESTRUCTIBLE shaver worth NIS 299?
Introducing the VIRTUALLY INDESTRUCTIBLE-PR1855, Remington’s tough and ergonomic design for effortless, smooth shaves. But does it live up to the price?
Artichoke fights cellulite: From kitchen staple to skincare star
New in stores: L'Occitane's revolutionary detox series for firming the body • Maybelline’s long-lasting eyebrow gel and new ice cream flavors • Latest launches in beauty, makeup, and culinary trends.
Perfect for the changing season: Talia Ovadia's dress is a style solution
Reality star and influencer Talia Ovadia dives into the beauty business, launching a line of hair products suited to Israeli women.
New products you’ll love this month: We’ve found the best
From innovative hair care for blondes to anti-aging creams, Disney toys, and nostalgic snacks—here are this month's top new items you should try.
A burst of flavors: Italian chocolate brand NOVI refreshes Israel's sweet aisles
The NOVI chocolate brand delivers delightful flavors. Plus, "Natural Formula" launches a new hair care line for treated hair, and Laline unveils a special lip mask for Breast Cancer Awareness Month.
How to treat dry and damaged hair?
Here are some interesting products to help you restore your hair, especially if it has gone through dyeing, straightening, or chlorine-filled swimming pools in August.
A sweet revolution: Cookies that tell a story
From mysterious night fragrances to curly hair innovations—an overview of the refreshing new products in the Israeli consumer market.
