Gym
At home or in the gym: The 5 most effective exercises for strengthening back muscles
Back muscles are essential for posture, movement and injury prevention. A combination of varied pulling exercises will help strengthen them and improve daily function and training performance.
Fitness trainer reveals: This is what causes you to stop exercising after a short time
Winning the psychological war: How Israelis endure Iran’s war of nerves
AI-powered gym: A surprising innovation in assisted living in Tel Aviv
Holmes Place Group won the tender to operate the Holmes Place Family club in Be’er Ya’acov
The new Holmes Place club in Be’er Ya’akov, the group’s 13th Family club, spans an area of approximately 3,400 square meters.
The home revolution: When the world of design meets the gym
The home gym, once considered a luxury or a compromise for those without time to visit a fitness center, is gradually becoming an integral part of the modern home.
One shekel discount for every day of reserve duty: The special benefit from Space
One of Israel's leading fitness club chains is launching a special promotion for reservists: for each day of service, they receive a one-shekel discount.
Great sets for gym workouts – in case you find yourself in the news
We took a look at the options that activewear brands are currently offering consumers, with outfits that will ensure you stand out (for the right reasons).
Sporter expands operations and launches a 1,000+ sqm fitness complex
Sporter continues its expansion trend with the opening of a new complex in Sha’ar Hatzafon Mall (Kiryat Ata). The complex marks a significant step as part of the chain’s growth strategy.
With customized training: Kolnoa Peer Gym launches a membership for teenagers
Kolnoa Peer Gym is launching a membership for teenagers aged 12-16 with customized training in small groups and personal attention, including boxing, Pilates, functional training, and more.
Creating modernity and functionality: A glimpse into Holmes Place's new complex
The Holmes Place Group and Zemach Hammerman inaugurated a new complex in Hadera, featuring an advanced sports center spanning 4,500 square meters.
Adidas and Les Mills announce strategic partnership
Les Mills and Adidas have announced a new strategic partnership aimed at revolutionizing the fitness and training world, alongside the launch of a joint professional apparel collection.
A sharp rise in demand: The Kfar Maccabiah Sports Center returns to routine
After a challenging year of war, the Kfar Maccabiah Sports Center, the largest and most professional sports center in Israel, is returning to full operation.
"The Celebrities' Gym" is making its way to Israel, bringing along its remarkable design
Gold's Gym, a global brand where top U.S. celebrities train, is coming to Israel. We delved into the details to get an in-depth look at the design aspect.
