Fashion

The sneakers everyone is chasing: Veja launches a new collaboration

Three pairs of interchangeable laces, 1970s football inspiration, and a modern vintage design: Veja and Magliano unveil the new Panenka model, already one of the brand’s standout hits.

Veja x Magliano for STORY, NIS 1,000.
Puma. Prices range: NIS 39.90-1,399

The iconic predatory cat has arrived at Big Fashion Glilot

PUMA

Brand news: Who landed from Brazil and a 360-degree fashion experience

HOODIES  store in Azrieli Mall in Tel Aviv

Hoodies' new move: New girls' collection with an investment of millions of shekels


Lihi Hod presents the spring–summer 27 collection

In the new spring–summer 2027 collection, designer Lihi Hod succeeds in distilling an intimate and moving moment – a moment of self-discovery, of softness and strength that coexist.

Lihi Hod

The new collection of Mira Zwillinger for 2027 is everything you have dreamed of

The spring–summer 2027 collection of designer Mira Zwillinger captures that moment of change and renewal, and translates it into haute couture wedding dresses full of emotion and presence.

Mira Zwillinger

Designer Lee Grebenau conquers New York with an 18th-century tribute

A decade after debuting at Bridal Fashion Week, Israeli designer Lee Grebenau presents an 18th-century inspired collection focused on craftsmanship, luxury, and strong femininity.

Lee Petra Grebenau.

Margot in New York: The collection that reminded everyone why the ’90s never die

COLLAGE, Margot’s new collection, takes the confidence of the ’90s and dresses it in 2026 - and somehow, it works perfectly.

Margot Maison’s COLLAGE collection.

Galia Lahav Presents the DREAM STATE spring 2027 Collection

The new couture collection by Galia Lahav takes us on a journey between fantasy and reality, with dresses that redefine the image of the modern bride.

Designed by Galia Lahav

Brand news

The jungle as inspiration, what connects a tennis tournament to men’s fragrance, the trend that is stepping up a level, nuts and almonds in the service of beauty, and much more.

Black Market

Maskit opens a new flagship store

The veteran Israeli fashion house does not stop even during this complex period and is opening a new flagship store in the heart of Dizengoff Street, Tel Aviv.

Maskit's new flagship store

For the first time in years: The beloved British brand returns to Israel

Years after all the stores in Israel and branches around the world closed – the popular British fashion brand, Topshop, is returning to Israel.

TOPSHOP

Dror Kontento presents the 2026 wedding dress collection

Wedding dress designer Dror Kontento presents the stunning 2026 collection, which continues to impress with his ability to create elegant, feminine designs with unforgettable presence.

Dror Kontento

7 items we loved this week

A denim jacket that is perfect for days like these, an overall connected to Pilates socks (genius), a restorative hair mask, and four more items we loved this week.

7 items we loved this week