Clothing
The sneakers everyone is chasing: Veja launches a new collaboration
Three pairs of interchangeable laces, 1970s football inspiration, and a modern vintage design: Veja and Magliano unveil the new Panenka model, already one of the brand’s standout hits.
The iconic predatory cat has arrived at Big Fashion Glilot
Hoodies' new move: New girls' collection with an investment of millions of shekels
Everything a girl needs - in one shopping basket
The brand complex you won’t be able (or want) to leave
Factory 54’s new 2,000 m² Ramat Aviv space, inspired by Europe, showcases top brands with an investment of approximately NIS 30 million.
7 items we loved this week
An asymmetrical dress at a killer price, the new shoes from Adidas inspired by the brand’s veteran model, a mask from the hair brand we have long been seriously addicted to, and more.
The new romance: The SEPPHORA 2026 collection by Eisen Stein Studio
The SEPPHORA 2026 collection by Eisen Stein presents a spectacular combination of modern romance and classic elegance.
7 items we loved this week
War or no war, we continue to focus on what we are good at: Shopping. A spring dress with a dash of cautious optimism, cat-frame sunglasses, a purplish oversized sweatshirt, and more.
Don’t wait for summer – how to organize your closet and make room for light clothes
Extended time at home offers a chance to organize your closet, free space for lighter clothes, and create an efficient storage system to keep things tidy all summer.
Shopping for the soul: A chic transitional knit and a Chanel body oil
The weather managed to confuse us, but we quickly got back on track: A short knit in a creamy shade for the coming days, a mask for redness, and 5 more items we loves this week.
We found the most comfortable bras to sleep in and to go down to the shelter with
From the leopard-print one for NIS 20 at Urbanica, to the ultra-excellent lingerie of Liliblum – We took care of all the women here for self-gathering and support during an emergency.
Doing “The Godfather” at Tommy Hilfiger’s house? Almost
A supermodel, Schwarzenegger’s son and his girlfriend, and the star of “Emily in Paris” – all together on the same Tommy Hilfiger set, for the Spring 2026 campaign. What’s new?
Eat this: The pajamas with the fries print conquered us
Limited-edition McDonald's family pajamas, kids & adult sizes, delivered to a pickup point, with a digital campaign featuring Omer Levy.
Praying for a little more cold so we can manage to wear this denim jacket
7 items we loved this week - an amazing denim jacket, a rare concealer, Sack's balloon pants, a skincare experience inspired by the Korean philosophy of balance, and more.