Campaign
Israeli firm BlackCore investigated for role in alleged French election smear campaign
French authorities are investigating Israeli firm BlackCore for allegedly running a smear campaign targeting left-wing candidates ahead of March's municipal elections.
Partner launches follow–up campaign and presents a leap in viewership
Voice dedications and videos: Shufersal launches app for redeeming the Gold Gift Card
IHOP denies inviting Florida GOP candidate who said ‘Americans shouldn’t die for Israel’
The starring dancers : Julia Shahar & Yogev Malka will lead a campaign
Dancing with the Stars' Julia Shahar and Yogev Malka chosen as Lee Cooper ambassadors, leading couple campaign for Fall-Winter 2024/5 collection.
Pandoor Doors launches new campaign worth NIS 6 million
The campaign, airing soon on Keshet 12, Mako, N12, and leading radio stations, focuses on new homeowners choosing Pandor over competitors.
Paetongtarn Shinawatra becomes Thailand's youngest prime minister
Paetongtarn Shinawatra becomes Thailand's youngest prime minister, following in her family's political footsteps.
After creating a branded bag and conquering social media, Nara Smith lands a campaign
The model's social media savvy has impressed Marc Jacobs, leading to a well-deserved campaign and boosting the brand's digital presence.
Julia Shahar and Yogev Malka step into Itay Levy's shoes
The couple, who met on the dance floor, are now the faces of Lee Cooper's new campaign.
Edan Alterman replaces Haim Hecht in rebranding campaign
Stand-up comedian and actor Edan Alterman has been chosen as the new presenter for the electrical and electronics retail chain Olam HaKolnoa Vehashmal.
Eden Fines replaces Tahounia and earns big money
After Tahounia modeled for the brand's latest campaign, Eden Fines takes the spotlight, becoming the official presenter for a substantial sum.
Preparing for the school year: Ofer Malls launch back-to-school sales
Top brands from the back-to-school category are participating in promotions at Ofer Malls. A campaign featuring spokesperson Adi Ashkenazi will promote the initiative.
Star dancer from "Dancing with the Stars" lands first campaign
Sanna Sokol, a renowned dancer from "Dancing with the Stars," will be the face of SCOOP Shoes for the Fall-Winter 2024/25 season. Sokol will receive NIS 150,000 for her participation in the campaign.
With campaign tactics, Jewish organizations can win the narrative war - comment
From a former Biden field organizer: Why pro-Israel organizations should employ field teams to change hearts and minds on Israel.